ICURe Discover programme cohorts

Innovate UK ICURe Discover is a part-time online market exploration programme for researchers and technicians, with up to £2,500 support for market discovery activities. The programme aims to enhance market awareness and deepen the understanding of potential technology applications using the lean startup methodology. Participants will learn how to use this approach to gauge their potential customers' opinions about their idea, product, or service. The programme is suitable for participants looking to explore the potential of their early-stage projects or those who require a part-time commitment for market exploration. Part-time market discovery spanning 8-11 weeks includes training on how to gather market feedback that indicates the next steps for research and potential for commercialisation, access to a team of experts and network of entrepreneurs, investors and funders, training in commercial viability using tools such as the Business Model Canvas, and developing an understanding of existing market offerings and competitive landscape. ICURe Discover is a pre-requisite to attend if participants wish to apply for ICURe Explore or Exploit programmes.