ICURe Explore

Innovate UK ICURe Explore is a fast-paced, full-time, 12-16 week market exploration programme designed for research teams from across the UK to explore technology applications and test value propositions through extensive market engagement globally. The programme provides financial support of up to £35,000, including a maximum of £20,000 for the Entrepreneurial Lead's salary, as well as funding for assumption testing and customer discovery activities. The programme is designed using lean start-up methodology, which applies the scientific method (hypothesise, test, evaluate) to business ideas. Participants learn to test what potential customers think about their innovation through extensive market engagement. The programme includes up to 5 days of intensive bootcamp training on developing a hypothetical business model and identifying customers' pain points, access to expert teams and networks of entrepreneurs and investors, membership in a national community of participants, and support for 3 months of tailored market discovery using online software platforms, video conferencing and marketing tools. Applicants must have completed ICURe Discover before applying to ICURe Explore.